Get Real: Enterprise Content Management 2013

Kimberly Samuelson writes for cmswire.com:

"If we looked in our crystal ball to predict cultural trends in 2013, we’d see humans bootstrapping, staycations, crafting, couponing, growing beards and lots of bespoke and do-it-your-self-ness. These trends reflect a need for veracity in an unsettled and volatile word. Since technology is invented and implemented by humans, 2013’s technology trends also reflect our yearning for authenticity.

Trend: Uber-Pragmatism
Embrace the new pragmatism. It is here to stay. We technologists love to blather on about the wonders of new features and functionalities. Perhaps, just perhaps, from a user perspective, we may be drowning in our own hubris. Real users are keeping their expectations of technology much more practical. Just buying a software tool is not pragmatic. Purchasing the tool with a strong business case is.

Recently, I was at a big-deal analyst conference. Conversations at our booth centered on approach and deployment — real, down-in-the-trenches stuff. Organizations are focusing on action-oriented practicality. 'I've got a problem and how can technology solve it?' These problems are being ..." [read more at cmswire.com]